{"id":3751,"date":"2020-06-18T09:58:34","date_gmt":"2020-06-18T09:58:34","guid":{"rendered":"https:\/\/www.dfrost.com\/?post_type=works&#038;p=3751"},"modified":"2026-04-16T16:12:47","modified_gmt":"2026-04-16T14:12:47","slug":"breitling-xmas-campaign-de","status":"publish","type":"works","link":"https:\/\/www.dfrost.com\/de\/works\/breitling-xmas-campaign-de\/","title":{"rendered":"SANTA ON A MISSION"},"content":{"rendered":"\n    <style>\n        .fullscreen-hero::before {\n            opacity: 0;\n        }\n    <\/style>\n\n<section class=\"fullscreen-hero  image fullscreen-hero_image_fix\" id=\"block_number_1\">\n            <style>\n                        #block_number_1 .fullscreen-hero__image{\n                background-image:url(https:\/\/www.dfrost.com\/wp-content\/uploads\/2020\/06\/02_dfrost_1920x1080_BRE_Xmas_2019-12-16_PMIV4218.jpg);\n            }\n            \n            @media (min-width: 768px) {\n                #block_number_1 .fullscreen-hero__image{\n                    background-image:url(https:\/\/www.dfrost.com\/wp-content\/uploads\/2020\/06\/02_dfrost_1920x1080_BRE_Xmas_2019-12-16_PMIV4218.jpg);\n                }\n            }\n        <\/style>\n        <div class=\"fullscreen-hero__image\"><\/div>\n\n\n    <div class=\"container\">\n        <h1 class=\"heading\">\n            <span class=\"toAnimate line line-1\">\n                            <\/span>\n            <span class=\"toAnimate line line-2\">\n                            <\/span>\n            <span class=\"toAnimate line line-3\">\n                            <\/span>\n        <\/h1>\n    <\/div>\n        <div class=\"mousey\">\n            <div class=\"scroller\"><\/div>\n        <\/div>\n<\/section>\n\n\n\n<style>\n    \n    \n    <\/style>\n\n<section class=\"info thin_text \"  id=\"block_number_2\">\n    \n    <div\n        class=\"bg-overlay\"\n            ><\/div>\n\n\t<div class=\"container\"\n\t\t \t\t >\n\t\t\t\t\t<div class=\"title\">\n\t\t\t\tBreitling\t\t\t<\/div>\n\t\t\t\t<div class=\"content\">\n\t\t\t<h1>SANTA ON A MISSION<\/h1>\n<p>&nbsp;<\/p>\n<p data-start=\"0\" data-end=\"247\">F\u00fcr die Breitling Christmas Kampagne haben wir den Spirit of the Saison in ein aufmerksamkeitsstarkes Schaufensterkonzept \u00fcbersetzt. Unter dem Leitmotiv \u201eSanta on a Mission\u201c wird die ikonische Figur in eine markentypische, kraftvolle Inszenierung \u00fcberf\u00fchrt.<\/p>\n<p data-start=\"249\" data-end=\"556\">Im Zentrum der Szenerie steht ein dreidimensionaler Santa, der \u00fcber mehrere Schaufenster hinweg in unterschiedlichen Settings inszeniert wird. Schwarz-wei\u00dfe Bildwelten schaffen eine klare, grafische B\u00fchne, w\u00e4hrend gezielte Farbakzente und pr\u00e4zise gesetzte Displayelemente den Fokus auf das Produkt lenken.<\/p>\n<p data-start=\"558\" data-end=\"848\" data-is-last-node=\"\" data-is-only-node=\"\">Die Inszenierung verbindet Storytelling mit einer klar strukturierten Produktpr\u00e4sentation und positioniert die Uhren als zentrale Blickpunkte im Raum. Durch die Wiederholung zentraler Gestaltungselemente \u00fcber alle Schaufenster hinweg entsteht ein konsistenter Markenauftritt mit hoher Wiedererkennbarkeit am Point of Sale.<\/p>\n<p>&nbsp;<\/p>\n\t\t<\/div>\n\t<\/div>\n<\/section>\n\n    <section class=\"latest-works\" id=\"block_number_3\" >\n        <div class=\"container gallery-1\">\n            <div class=\"gallery gallery--layout-1\">\n                                    <div class=\"work\" data-aos=\"fade-up\">\n                        <div class=\"work-image\">\n                            <img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/www.dfrost.com\/wp-content\/uploads\/2020\/06\/02_dfrost_1920x1080_BRE_Xmas_2019-12-16_PMIV4218.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/www.dfrost.com\/wp-content\/uploads\/2020\/06\/02_dfrost_1920x1080_BRE_Xmas_2019-12-16_PMIV4218.jpg 1920w, 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https:\/\/www.dfrost.com\/wp-content\/uploads\/2020\/06\/06_dfrost_1920x1080_BRE_Xmas_2019-12-16_PMIV4249-300x169.jpg 300w, https:\/\/www.dfrost.com\/wp-content\/uploads\/2020\/06\/06_dfrost_1920x1080_BRE_Xmas_2019-12-16_PMIV4249-1024x576.jpg 1024w, https:\/\/www.dfrost.com\/wp-content\/uploads\/2020\/06\/06_dfrost_1920x1080_BRE_Xmas_2019-12-16_PMIV4249-768x432.jpg 768w, https:\/\/www.dfrost.com\/wp-content\/uploads\/2020\/06\/06_dfrost_1920x1080_BRE_Xmas_2019-12-16_PMIV4249-1536x864.jpg 1536w, https:\/\/www.dfrost.com\/wp-content\/uploads\/2020\/06\/06_dfrost_1920x1080_BRE_Xmas_2019-12-16_PMIV4249-24x14.jpg 24w, https:\/\/www.dfrost.com\/wp-content\/uploads\/2020\/06\/06_dfrost_1920x1080_BRE_Xmas_2019-12-16_PMIV4249-36x20.jpg 36w, https:\/\/www.dfrost.com\/wp-content\/uploads\/2020\/06\/06_dfrost_1920x1080_BRE_Xmas_2019-12-16_PMIV4249-48x27.jpg 48w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/>                        <\/div>\n                    <\/div>\n                      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