{"id":6224,"date":"2021-10-08T11:36:22","date_gmt":"2021-10-08T09:36:22","guid":{"rendered":"https:\/\/www.dfrost.com\/?post_type=works&#038;p=6224"},"modified":"2026-05-29T12:23:43","modified_gmt":"2026-05-29T10:23:43","slug":"schoeffel-lowa-sustainable-window-de","status":"publish","type":"works","link":"https:\/\/www.dfrost.com\/de\/works\/schoeffel-lowa-sustainable-window-de\/","title":{"rendered":"BE PART OF THE CHANGE"},"content":{"rendered":"\n    <style>\n        .fullscreen-hero::before {\n            opacity: 0;\n        }\n    <\/style>\n\n<section class=\"fullscreen-hero  image fullscreen-hero_image_fix\" id=\"block_number_1\">\n            <style>\n                        #block_number_1 .fullscreen-hero__image{\n                background-image:url(https:\/\/www.dfrost.com\/wp-content\/uploads\/2021\/10\/DFROST_Schoeffel_Window_Campaign_Sustainable_Window_03.jpg);\n            }\n            \n            @media (min-width: 768px) {\n                #block_number_1 .fullscreen-hero__image{\n                    background-image:url(https:\/\/www.dfrost.com\/wp-content\/uploads\/2021\/10\/PMIV0010_01-e1633690275992.jpg);\n                }\n            }\n        <\/style>\n        <div class=\"fullscreen-hero__image\"><\/div>\n\n\n    <div class=\"container\">\n        <h1 class=\"heading\">\n            <span class=\"toAnimate line line-1\">\n                            <\/span>\n            <span class=\"toAnimate line line-2\">\n                            <\/span>\n            <span class=\"toAnimate line line-3\">\n                            <\/span>\n        <\/h1>\n    <\/div>\n        <div class=\"mousey\">\n            <div class=\"scroller\"><\/div>\n        <\/div>\n<\/section>\n\n\n\n<style>\n    \n    \n    <\/style>\n\n<section class=\"info thin_text \"  id=\"block_number_2\">\n    \n    <div\n        class=\"bg-overlay\"\n            ><\/div>\n\n\t<div class=\"container\"\n\t\t \t\t >\n\t\t\t\t\t<div class=\"title\">\n\t\t\t\tSch\u00f6ffel\t\t\t<\/div>\n\t\t\t\t<div class=\"content\">\n\t\t\t<h1>BE PART OF THE CHANGE<\/h1>\n<p>&nbsp;<\/p>\n<p>Nachhaltigkeit und soziales Engagement sind fest in der Philosophie von Sch\u00f6ffel verankert \u2013 konsequent bis hin zum r\u00e4umlichen Auftritt und den Inszenierungen am POS. Die Retail Experten von DFROST haben der Outdoor-Brand ein Schaufensterkonzept auf den Leib geschneidert, das mit dem Sustainability Label des VMM ausgezeichnet wurde.<\/p>\n<p>Das Projekt geht mit gutem Beispiel voran, nicht nur wegen der umweltfreundlichen Materialien. Auch was die ressourcenschonende Produktion betrifft, ist die Kampagne ganz dem Nachhaltigkeitsgedanken verpflichtet und dem Wunsch zu mehr Umweltbewusstsein im Retail. Die Branche muss sich ver\u00e4ndern, denn \u00f6kologisch und nachhaltig vertretbare L\u00f6sungen sind ohne Auswirkungen auf \u00c4sthetik und Design umsetzbar.<\/p>\n\t\t<\/div>\n\t<\/div>\n<\/section>\n\n    <section class=\"latest-works\" id=\"block_number_3\" >\n        <div class=\"container gallery-1\">\n            <div class=\"gallery gallery--layout-1\">\n                                    <div class=\"work\" data-aos=\"fade-up\">\n                        <div class=\"work-image\">\n                            <img loading=\"lazy\" decoding=\"async\" width=\"720\" height=\"1080\" src=\"https:\/\/www.dfrost.com\/wp-content\/uploads\/2021\/10\/PMIV0060.jpg\" class=\"attachment-full size-full\" alt=\"DFROST, Sch\u00f6ffel, Sustainable Window, Schaufensterkampagnes, POS Kampagne, Schaufenster Rollout, Retail Marketing Kampagne, Outdoor, Kleidung, Nachhaltigkeit, Visual Merchandising, Strategisches Visual Merchandising, VMM Sustainability Label\" srcset=\"https:\/\/www.dfrost.com\/wp-content\/uploads\/2021\/10\/PMIV0060.jpg 720w, https:\/\/www.dfrost.com\/wp-content\/uploads\/2021\/10\/PMIV0060-200x300.jpg 200w, https:\/\/www.dfrost.com\/wp-content\/uploads\/2021\/10\/PMIV0060-683x1024.jpg 683w, https:\/\/www.dfrost.com\/wp-content\/uploads\/2021\/10\/PMIV0060-16x24.jpg 16w, https:\/\/www.dfrost.com\/wp-content\/uploads\/2021\/10\/PMIV0060-24x36.jpg 24w, https:\/\/www.dfrost.com\/wp-content\/uploads\/2021\/10\/PMIV0060-32x48.jpg 32w\" sizes=\"auto, (max-width: 720px) 100vw, 720px\" \/>                        <\/div>\n                    <\/div>\n                                    <div class=\"work\" data-aos=\"fade-up\">\n                        <div class=\"work-image\">\n                            <img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/www.dfrost.com\/wp-content\/uploads\/2021\/10\/PMIV0045.jpg\" class=\"attachment-full size-full\" alt=\"DFROST, Sch\u00f6ffel, Sustainable Window, Schaufensterkampagnes, POS Kampagne, Schaufenster Rollout, Retail Marketing Kampagne, Outdoor, Kleidung, Nachhaltigkeit, Visual Merchandising, Strategisches Visual Merchandising, VMM Sustainability Label\" srcset=\"https:\/\/www.dfrost.com\/wp-content\/uploads\/2021\/10\/PMIV0045.jpg 1920w, https:\/\/www.dfrost.com\/wp-content\/uploads\/2021\/10\/PMIV0045-300x169.jpg 300w, https:\/\/www.dfrost.com\/wp-content\/uploads\/2021\/10\/PMIV0045-1024x576.jpg 1024w, https:\/\/www.dfrost.com\/wp-content\/uploads\/2021\/10\/PMIV0045-768x432.jpg 768w, https:\/\/www.dfrost.com\/wp-content\/uploads\/2021\/10\/PMIV0045-1536x864.jpg 1536w, https:\/\/www.dfrost.com\/wp-content\/uploads\/2021\/10\/PMIV0045-24x14.jpg 24w, https:\/\/www.dfrost.com\/wp-content\/uploads\/2021\/10\/PMIV0045-36x20.jpg 36w, https:\/\/www.dfrost.com\/wp-content\/uploads\/2021\/10\/PMIV0045-48x27.jpg 48w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/>                        <\/div>\n                    <\/div>\n                                    <div class=\"work\" data-aos=\"fade-up\">\n                        <div class=\"work-image\">\n                            <img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/www.dfrost.com\/wp-content\/uploads\/2021\/10\/PMIV0058_01.jpg\" class=\"attachment-full size-full\" alt=\"DFROST, Sch\u00f6ffel, Sustainable Window, Schaufensterkampagnes, POS Kampagne, Schaufenster Rollout, Retail Marketing Kampagne, Outdoor, Kleidung, Nachhaltigkeit, Visual Merchandising, Strategisches Visual Merchandising, VMM Sustainability Label\" srcset=\"https:\/\/www.dfrost.com\/wp-content\/uploads\/2021\/10\/PMIV0058_01.jpg 1920w, https:\/\/www.dfrost.com\/wp-content\/uploads\/2021\/10\/PMIV0058_01-300x169.jpg 300w, https:\/\/www.dfrost.com\/wp-content\/uploads\/2021\/10\/PMIV0058_01-1024x576.jpg 1024w, https:\/\/www.dfrost.com\/wp-content\/uploads\/2021\/10\/PMIV0058_01-768x432.jpg 768w, https:\/\/www.dfrost.com\/wp-content\/uploads\/2021\/10\/PMIV0058_01-1536x864.jpg 1536w, https:\/\/www.dfrost.com\/wp-content\/uploads\/2021\/10\/PMIV0058_01-24x14.jpg 24w, https:\/\/www.dfrost.com\/wp-content\/uploads\/2021\/10\/PMIV0058_01-36x20.jpg 36w, https:\/\/www.dfrost.com\/wp-content\/uploads\/2021\/10\/PMIV0058_01-48x27.jpg 48w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/>                        <\/div>\n                    <\/div>\n                            <\/div>\n        <\/div>\n    <\/section>\n\n\n<section class=\"share_buttons\"  id=\"block_number_4\">\n    <dvi class=\"container\">\n\n        <div class=\"share-buttons-block text-center\">\n            <a class=\"btn btn-outline-dark share_button\" href=\"#\">\n                Share            <\/a>\n                    <\/div>\n\n    <\/dvi>\n<\/section>\n\n<div class=\"popup_bg popup_share_bg\">\n    <div class=\"popup popup_fix16\">\n        <div class=\"close_popup_button close_page_button_\" 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data-aos=\"fade-up\" id=\"block_number_5\">\n        <div class=\"box-slide-image box-slide-image_fix14\">\n            \n                    <div class=\"item color-w\">\n                        <div class=\"bg\" style=\"background-image: url('https:\/\/www.dfrost.com\/wp-content\/uploads\/2026\/07\/DFROST_CAYA_Karl_Lagerfeld_Brand_Space_Slider_Desktop_1650x510px.jpg');\"><\/div>\n                        <div class=\"container\">\n                            <div class=\"content\">\n                                Karl Lagerfeld                                <blockquote>THE WHITE SHIRT EDIT<\/blockquote>\n                                <a href=\"https:\/\/www.dfrost.com\/de\/works\/karl-lagerfeld-the-white-shirt-edit\/\">SHOW ME<\/a>\n                            <\/div>\n                        <\/div>\n                    <\/div>\n                \n                    <div class=\"item color-w\">\n                        <div class=\"bg\" style=\"background-image: url('https:\/\/www.dfrost.com\/wp-content\/uploads\/2026\/07\/260629_AKR_PF26_Slider_Desktop_1650x510px.jpg');\"><\/div>\n                        <div class=\"container\">\n                            <div class=\"content\">\n                                AKRIS                                <blockquote>PRE FALL 2026 Collection<\/blockquote>\n                                <a href=\"https:\/\/www.dfrost.com\/de\/works\/akris-pre-fall-2026-collection\/\">SHOW ME<\/a>\n                            <\/div>\n                        <\/div>\n                    <\/div>\n                \n                    <div class=\"item color-w\">\n                        <div class=\"bg\" style=\"background-image: url('https:\/\/www.dfrost.com\/wp-content\/uploads\/2026\/03\/DFROST_Manor_Spring_PopUp_Slider_Desktop_1650x510px.jpg');\"><\/div>\n                        <div class=\"container\">\n                            <div class=\"content\">\n                                MANOR                                <blockquote>SPRING IN PROGRESS<\/blockquote>\n                                <a href=\"https:\/\/www.dfrost.com\/de\/works\/manor-spring-in-progress\/\">SHOW ME<\/a>\n                            <\/div>\n                        <\/div>\n                    <\/div>\n                \n                    <div class=\"item color-w\">\n                        <div class=\"bg\" style=\"background-image: url('https:\/\/www.dfrost.com\/wp-content\/uploads\/2026\/03\/DFROST_Falke_Window_FS_26_Slider_Desktop_1650x510px.jpg');\"><\/div>\n                        <div class=\"container\">\n                            <div class=\"content\">\n                                Falke                                <blockquote>RIVIERA ESCAPE<\/blockquote>\n                                <a href=\"https:\/\/www.dfrost.com\/de\/works\/falke-riviera-escape\/\">SHOW ME<\/a>\n                            <\/div>\n                        <\/div>\n                    <\/div>\n                \n  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                <div class=\"container\">\n                            <div class=\"content\">\n                                AKRIS                                <blockquote>FALLING FOR DAWN<\/blockquote>\n                                <a href=\"https:\/\/www.dfrost.com\/de\/works\/akris-falling-for-dawn\/\">SHOW ME<\/a>\n                            <\/div>\n                        <\/div>\n                    <\/div>\n                \n                    <div class=\"item color-w\">\n                        <div class=\"bg\" style=\"background-image: url('https:\/\/www.dfrost.com\/wp-content\/uploads\/2024\/04\/DFROST_Replay_Window_Campaign_901_Desktop.jpg');\"><\/div>\n                        <div class=\"container\">\n                            <div class=\"content\">\n                                Replay                                <blockquote>STRAIGHT BACK FROM THE 90S<\/blockquote>\n                                <a href=\"https:\/\/www.dfrost.com\/de\/works\/replay-straight-back-from-the-90s\/\">SHOW ME<\/a>\n                            <\/div>\n                        <\/div>\n                    <\/div>\n                \n                    <div class=\"item color-w\">\n                        <div class=\"bg\" style=\"background-image: url('https:\/\/www.dfrost.com\/wp-content\/uploads\/2023\/06\/DFROST_Tommy_Hilfiger_Brand_Spaces_Tommy_Hilfiger_x_Keith_Haring_Desktop.jpg');\"><\/div>\n                        <div class=\"container\">\n                            <div class=\"content\">\n                                Tommy Hilfiger                                <blockquote>TOMMY HILFIGER X KEITH HARING<\/blockquote>\n                                <a href=\"https:\/\/www.dfrost.com\/de\/works\/tommy-hilfiger-x-keith-haring\/\">SHOW ME<\/a>\n                            <\/div>\n                        <\/div>\n                    <\/div>\n                \n                    <div class=\"item color-w\">\n                        <div class=\"bg\" style=\"background-image: url('https:\/\/www.dfrost.com\/wp-content\/uploads\/2023\/03\/DFROST_Recup_Brand_Spaces_Sustainable_Fair_Booth_Desktop.jpg');\"><\/div>\n                        <div class=\"container\">\n                            <div class=\"content\">\n                                Recup                                <blockquote>SUSTAINABLE FAIR BOOTH<\/blockquote>\n                                <a href=\"https:\/\/www.dfrost.com\/de\/works\/recup-sustainable-fair-booth\/\">SHOW ME<\/a>\n                            <\/div>\n                        <\/div>\n                    <\/div>\n                \n                    <div class=\"item color-w\">\n                        <div class=\"bg\" style=\"background-image: url('https:\/\/www.dfrost.com\/wp-content\/uploads\/2023\/08\/DFROST_VMM_Brand_Spaces_All_Black_Fair_Booth_Design_Desktop.jpg');\"><\/div>\n                        <div class=\"container\">\n                            <div class=\"content\">\n                                VMM                                <blockquote>EUROSHOP BOOTH<\/blockquote>\n                                <a href=\"https:\/\/www.dfrost.com\/de\/works\/vmm-euroshop-booth\/\">SHOW ME<\/a>\n                            <\/div>\n                        <\/div>\n                    <\/div>\n                        <\/div>\n\n    <\/section>\n\n\n\n    <section class=\"small-contacts\" id=\"block_number_6\">\n        <div class=\"container\">\n            <h2 class=\"title\" data-aos=\"fade-up\">\n                Contact            <\/h2>\n\n            <div class=\"subtitle\" data-aos=\"fade-up\">\n                Let\u2019s make it happen.            <\/div>\n\n            \n                                            <div class=\"image\" data-aos=\"fade-up\" style=\"background-image:url(https:\/\/www.dfrost.com\/wp-content\/uploads\/2026\/07\/DFROST_Kontakt_Salzer_Alex.png)\"><\/div>\n                    \n                    <div class=\"name\" data-aos=\"fade-up\">\n                        Alexander Salzer                    <\/div>\n\n                    <div class=\"text\" data-aos=\"fade-up\">\n                        <p>Business Relations<br \/>\n<a href=\"tel:+49711664817101\">T: +49 711 664817-101<\/a><br \/>\n<span class=\"ui-provider a b c d e f g h i j k l m n o p q r s t u v w x y z ab ac ae af ag ah ai aj ak\" dir=\"ltr\"><a class=\"fui-Link ___1rxvrpe f2hkw1w f3rmtva f1ewtqcl fyind8e f1k6fduh f1w7gpdv fk6fouc fjoy568 figsok6 f1hu3pq6 f11qmguv f19f4twv f1tyq0we f1g0x7ka fhxju0i f1qch9an f1cnd47f fqv5qza f1vmzxwi f1o700av f13mvf36 f1cmlufx f9n3di6 f1ids18y f1tx3yz7 f1deo86v f1eh06m1 f1iescvh fhgqx19 f1olyrje f1p93eir f1nev41a f1h8hb77 f1lqvz6u f10aw75t fsle3fq f17ae5zn\" title=\"mailto:lisa.fellhauer@dfrost.com\" 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