{"id":6275,"date":"2021-11-11T11:09:49","date_gmt":"2021-11-11T09:09:49","guid":{"rendered":"https:\/\/www.dfrost.com\/?post_type=works&#038;p=6275"},"modified":"2026-05-29T12:52:21","modified_gmt":"2026-05-29T10:52:21","slug":"planty-reasons-brand-design-de","status":"publish","type":"works","link":"https:\/\/www.dfrost.com\/de\/works\/planty-reasons-brand-design-de\/","title":{"rendered":"BRAND BUILDING"},"content":{"rendered":"\n    <style>\n        .fullscreen-hero::before {\n            opacity: 0;\n        }\n    <\/style>\n\n<section class=\"fullscreen-hero  image fullscreen-hero_image_fix\" id=\"block_number_1\">\n            <style>\n                            #block_number_1 .fullscreen-hero__image{\n                    background-image:url(https:\/\/www.dfrost.com\/wp-content\/uploads\/2021\/10\/210827_PRS_PLANTY_01_v2.jpg);\n                }\n            \n            @media (min-width: 768px) {\n                #block_number_1 .fullscreen-hero__image{\n                    background-image:url(https:\/\/www.dfrost.com\/wp-content\/uploads\/2021\/10\/210827_PRS_PLANTY_01_v2.jpg);\n                }\n            }\n        <\/style>\n        <div class=\"fullscreen-hero__image\"><\/div>\n\n\n    <div class=\"container\">\n        <h1 class=\"heading\">\n            <span class=\"toAnimate line line-1\">\n                            <\/span>\n            <span class=\"toAnimate line line-2\">\n                            <\/span>\n            <span class=\"toAnimate line line-3\">\n                            <\/span>\n        <\/h1>\n    <\/div>\n        <div class=\"mousey\">\n            <div class=\"scroller\"><\/div>\n        <\/div>\n<\/section>\n\n\n\n<style>\n    \n    \n    <\/style>\n\n<section class=\"info thin_text \"  id=\"block_number_2\">\n    \n    <div\n        class=\"bg-overlay\"\n            ><\/div>\n\n\t<div class=\"container\"\n\t\t \t\t >\n\t\t\t\t\t<div class=\"title\">\n\t\t\t\tPlanty Reasons\t\t\t<\/div>\n\t\t\t\t<div class=\"content\">\n\t\t\t<h1>BRAND BUILDING<\/h1>\n<p>&nbsp;<\/p>\n<p>Um der neuen Premium CBD Brand Planty Reasons eine unique Identit\u00e4t und den richtigen Spirit zu verleihen, hat DFROST die passenden Markenbausteine entwickelt: Corporate Design, Logo und dazu ein markengerechtes Packaging, welches das Image optimal transportiert. Die liebevolle Gestaltung mit handgezeichneten Illustrationen visualisiert das Thema Hanf auf sehr \u00e4sthetische Weise und sorgt f\u00fcr ein stilvolles, zeitgeistiges Packaging des Lifestyle-Produkts mit starker Wiedererkennbarkeit. Zus\u00e4tzlich geben ein authentischer Webshop mit Blog und ein stimmiges Store Concept den Produkten die passende Plattform. Brand Building f\u00fcr eine Marke mit Charakter und einen rundum gelungenen Auftritt \u2013 offline wie online.<\/p>\n\t\t<\/div>\n\t<\/div>\n<\/section>\n\n\n\n<section\n    class=\"bg_image\"\n            style=\"background-image:url(https:\/\/www.dfrost.com\/wp-content\/uploads\/2021\/11\/211116_PRS_Store_Design_Exchange_01-1-scaled.jpg)\"\n         data-aos=\"fade-up\"\n    >\n    <\/section>\n\n\n\n\n<section\n    class=\"bg_image\"\n            style=\"background-image:url(https:\/\/www.dfrost.com\/wp-content\/uploads\/2021\/11\/dfrost_planty_reasons_webshop.gif)\"\n         data-aos=\"fade-up\"\n    >\n    <\/section>\n\n\n<section class=\"share_buttons\"  id=\"block_number_7\">\n    <dvi class=\"container\">\n\n        <div class=\"share-buttons-block text-center\">\n            <a class=\"btn btn-outline-dark share_button\" href=\"#\">\n                Share            <\/a>\n                    <\/div>\n\n    <\/dvi>\n<\/section>\n\n<div class=\"popup_bg popup_share_bg\">\n    <div class=\"popup popup_fix16\">\n        <div class=\"close_popup_button close_page_button_\" style=\"position: absolute;top: 25px !important;right: 25px; \">\n            <a href=\"#\"><i class=\"icon-black_close_button_\"\n              style=\"display: block; background-image: url(\/wp-content\/themes\/understrap-dfrost\/assets\/img\/white_close_button.png); width: 29px;\n              height: 29px;background-repeat: no-repeat;background-position: center;background-size: contain;\"><\/i><\/a>\n        <\/div>\n        <div class=\"popup_title\">Think stories not stores<\/div>\n        <div class=\"social_links\">\n            <a target=\"_blank\" href=\"https:\/\/www.linkedin.com\/shareArticle?mini=true&#038;url=https:\/\/www.dfrost.com\/de\/works\/planty-reasons-brand-design-de\/&#038;title=BRAND BUILDING&#038;source=https:\/\/www.dfrost.com\/de\/\">Linkedin<\/a>\n            <a target=\"_blank\" href=\"https:\/\/www.xing.com\/spi\/shares\/new?url=https:\/\/www.dfrost.com\/de\/works\/planty-reasons-brand-design-de\/\">Xing<\/a>\n            <a target=\"_blank\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https:\/\/www.dfrost.com\/de\/works\/planty-reasons-brand-design-de\/&#038;t=BRAND BUILDING\">Facebook<\/a>\n            <a target=\"_blank\" href=\"http:\/\/pinterest.com\/pin\/create\/button\/?url=https:\/\/www.dfrost.com\/de\/works\/planty-reasons-brand-design-de\/&#038;media=https:\/\/www.dfrost.com\/wp-content\/uploads\/2021\/10\/210827_PRS_PLANTY_01_v2.jpg\">Pinterest<\/a>\n            <a target=\"_blank\" href=\"mailto:?subject=BRAND BUILDING&#038;body=https:\/\/www.dfrost.com\/de\/works\/planty-reasons-brand-design-de\/\">E-mail<\/a>\n        <\/div>\n    <\/div>\n<\/div>\n\n\n    <style>\n        #block_number_8.works-slider-new.box-sliders .item.color-w::before,\n        #block_number_8.works-slider-new.box-sliders .item.color-w .bg::before {\n            display: none !important;\n        }\n    <\/style>\n    <section class=\"box-sliders aos-init works-slider-new\" data-aos=\"fade-up\" id=\"block_number_8\">\n        <div class=\"box-slide-image box-slide-image_fix14\">\n            \n                    <div class=\"item color-w\">\n                        <div class=\"bg\" style=\"background-image: url('https:\/\/www.dfrost.com\/wp-content\/uploads\/2026\/07\/DFROST_CAYA_Karl_Lagerfeld_Brand_Space_Slider_Desktop_1650x510px.jpg');\"><\/div>\n                        <div class=\"container\">\n                            <div class=\"content\">\n                                Karl Lagerfeld                                <blockquote>THE WHITE SHIRT EDIT<\/blockquote>\n                                <a href=\"https:\/\/www.dfrost.com\/de\/works\/karl-lagerfeld-the-white-shirt-edit\/\">SHOW ME<\/a>\n                            <\/div>\n                        <\/div>\n                    <\/div>\n                \n                    <div class=\"item color-w\">\n                        <div class=\"bg\" style=\"background-image: url('https:\/\/www.dfrost.com\/wp-content\/uploads\/2026\/07\/260629_AKR_PF26_Slider_Desktop_1650x510px.jpg');\"><\/div>\n                        <div class=\"container\">\n                            <div class=\"content\">\n                                AKRIS                                <blockquote>PRE FALL 2026 Collection<\/blockquote>\n                                <a href=\"https:\/\/www.dfrost.com\/de\/works\/akris-pre-fall-2026-collection\/\">SHOW ME<\/a>\n                            <\/div>\n                        <\/div>\n                    <\/div>\n                \n                    <div class=\"item color-w\">\n                        <div class=\"bg\" style=\"background-image: url('https:\/\/www.dfrost.com\/wp-content\/uploads\/2026\/03\/DFROST_Manor_Spring_PopUp_Slider_Desktop_1650x510px.jpg');\"><\/div>\n                        <div class=\"container\">\n                            <div class=\"content\">\n                                MANOR                                <blockquote>SPRING IN PROGRESS<\/blockquote>\n                                <a href=\"https:\/\/www.dfrost.com\/de\/works\/manor-spring-in-progress\/\">SHOW ME<\/a>\n                            <\/div>\n                        <\/div>\n                    <\/div>\n                \n                    <div class=\"item color-w\">\n                        <div class=\"bg\" style=\"background-image: url('https:\/\/www.dfrost.com\/wp-content\/uploads\/2026\/03\/DFROST_Falke_Window_FS_26_Slider_Desktop_1650x510px.jpg');\"><\/div>\n                        <div class=\"container\">\n                            <div class=\"content\">\n                                Falke                                <blockquote>RIVIERA ESCAPE<\/blockquote>\n                                <a href=\"https:\/\/www.dfrost.com\/de\/works\/falke-riviera-escape\/\">SHOW ME<\/a>\n                            <\/div>\n                        <\/div>\n                    <\/div>\n                \n                    <div class=\"item color-w\">\n                        <div class=\"bg\" style=\"background-image: url('');\"><\/div>\n                        <div class=\"container\">\n                            <div class=\"content\">\n                                Falke                                <blockquote>FROM GENERATION TO GENERATION<\/blockquote>\n                                <a href=\"https:\/\/www.dfrost.com\/de\/works\/falke-from-generation-to-generation\/\">SHOW ME<\/a>\n                            <\/div>\n                        <\/div>\n                    <\/div>\n                \n                    <div class=\"item color-w\">\n                        <div class=\"bg\" style=\"background-image: url('https:\/\/www.dfrost.com\/wp-content\/uploads\/2025\/06\/DFROST_MatchDay_Slider_Desktop_1650x510px.jpg');\"><\/div>\n                        <div class=\"container\">\n                            <div class=\"content\">\n                                DFROST                                <blockquote>Match Day Recruiting Campaign<\/blockquote>\n                                <a href=\"https:\/\/www.dfrost.com\/de\/works\/dfrost-match-day-recruiting-campaign\/\">SHOW ME<\/a>\n                            <\/div>\n                        <\/div>\n                    <\/div>\n                \n                    <div class=\"item color-w\">\n                        <div class=\"bg\" style=\"background-image: url('https:\/\/www.dfrost.com\/wp-content\/uploads\/2024\/10\/DFROST_The_Nutriment_Company_Community_Activation_PAWLOOZA_Festival_14.jpg');\"><\/div>\n                        <div class=\"container\">\n                            <div class=\"content\">\n                                The Nutriment Company                                <blockquote>Join the Rawolution<\/blockquote>\n                                <a href=\"https:\/\/www.dfrost.com\/de\/works\/the-nutriment-company-join-the-rawolution\/\">SHOW ME<\/a>\n                            <\/div>\n                        <\/div>\n                    <\/div>\n                \n                    <div class=\"item color-w\">\n                        <div class=\"bg\" style=\"background-image: url('https:\/\/www.dfrost.com\/wp-content\/uploads\/2021\/11\/DFROST_Planty_Reasons_Visual_Communication_Brand_Spaces_Brand_Building_Desktop.jpg');\"><\/div>\n                        <div class=\"container\">\n                            <div class=\"content\">\n                                planty reasons                                <blockquote>BRAND BUILDING<\/blockquote>\n                                <a href=\"https:\/\/www.dfrost.com\/de\/works\/planty-reasons-brand-design-de\/\">SHOW ME<\/a>\n                            <\/div>\n                        <\/div>\n                    <\/div>\n                \n                    <div class=\"item color-w\">\n                        <div class=\"bg\" style=\"background-image: url('https:\/\/www.dfrost.com\/wp-content\/uploads\/2021\/06\/DFROST_WMF_Brand_Spaces_Visual_Merchandising_Exhibition_at_WMF_Shop_Desktop.jpg');\"><\/div>\n                        <div class=\"container\">\n                            <div class=\"content\">\n                                WMF                                <blockquote>NOVELTIES EXHIBITION<\/blockquote>\n                                <a href=\"https:\/\/www.dfrost.com\/de\/works\/wmf-exhibition\/\">SHOW ME<\/a>\n                            <\/div>\n                        <\/div>\n                    <\/div>\n                \n                    <div class=\"item color-w\">\n                        <div class=\"bg\" style=\"background-image: url('https:\/\/www.dfrost.com\/wp-content\/uploads\/2020\/05\/DFROST_Babor_Community_Activations_Brand_Space_The_Blogger_Event_Desktop.jpg');\"><\/div>\n                        <div class=\"container\">\n                            <div class=\"content\">\n                                Babor                                <blockquote>THE BLOGGER EVENT<\/blockquote>\n                                <a href=\"https:\/\/www.dfrost.com\/de\/works\/babor-the-blogger-event-de\/\">SHOW ME<\/a>\n                            <\/div>\n                        <\/div>\n                    <\/div>\n                        <\/div>\n\n    <\/section>\n\n\n\n    <section class=\"small-contacts\" id=\"block_number_9\">\n        <div class=\"container\">\n            <h2 class=\"title\" data-aos=\"fade-up\">\n                Contact            <\/h2>\n\n            <div class=\"subtitle\" data-aos=\"fade-up\">\n                Let\u2019s make it happen.            <\/div>\n\n            \n                                            <div class=\"image\" data-aos=\"fade-up\" style=\"background-image:url(https:\/\/www.dfrost.com\/wp-content\/uploads\/2026\/07\/DFROST_Kontakt_Salzer_Alex.png)\"><\/div>\n                    \n                    <div class=\"name\" data-aos=\"fade-up\">\n                        Alexander Salzer                    <\/div>\n\n                    <div class=\"text\" data-aos=\"fade-up\">\n                        <p>Business Relations<br \/>\n<a href=\"tel:+49711664817101\">T: +49 711 664817-101<\/a><br \/>\n<span class=\"ui-provider a b c d e f g h i j k l m n o p q r s t u v w x y z ab ac ae af ag ah ai aj ak\" dir=\"ltr\"><a class=\"fui-Link ___1rxvrpe f2hkw1w f3rmtva f1ewtqcl fyind8e f1k6fduh f1w7gpdv fk6fouc fjoy568 figsok6 f1hu3pq6 f11qmguv f19f4twv f1tyq0we f1g0x7ka fhxju0i f1qch9an f1cnd47f fqv5qza f1vmzxwi f1o700av f13mvf36 f1cmlufx f9n3di6 f1ids18y f1tx3yz7 f1deo86v f1eh06m1 f1iescvh fhgqx19 f1olyrje f1p93eir f1nev41a f1h8hb77 f1lqvz6u f10aw75t fsle3fq f17ae5zn\" title=\"mailto:lisa.fellhauer@dfrost.com\" href=\"mailto:alexander.salzer@dfrost.com\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"Link lisa.fellhauer@dfrost.com\">alexander.salzer@dfrost.com<\/a><\/span><\/p>\n                    <\/div>\n                    <\/div>\n    <\/section>\n\n\n\n<div class=\"scrolltop\" id=\"block_number_10\">\n    <a href=\"#page\" class=\"scroll-link\">\n        <i class=\"icon-arrow-up-circle\"><\/i>\n        Top    <\/a>\n<\/div>\n","protected":false},"author":19,"featured_media":6274,"template":"","class_list":["post-6275","works","type-works","status-publish","has-post-thumbnail","hentry","work_cat-brand-spaces-de","work_cat-visual-communication","work_branch-sustainability","work_client-planty-reasons"],"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.2 - aioseo.com -->\n\t<meta name=\"description\" content=\"DFROST hat eine einzigartige Identit\u00e4t f\u00fcr die Premium-CBD-Marke Planty Reasons mit Corporate Design, Logo, Verpackung und Webshop 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14:47:43","updated":"2026-05-29 10:53:21","focus_keyword":null,"additional_keywords":null,"truseo_locale":null,"seo_analyzer_scan_date":null},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/www.dfrost.com\/de\/\" title=\"Home\">Home<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">\u00bb<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/www.dfrost.com\/de\/categories\/brand-spaces-de\/\" title=\"Brand Spaces\">Brand Spaces<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">\u00bb<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\tBRAND BUILDING\n\t\t<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"Home","link":"https:\/\/www.dfrost.com\/de\/"},{"label":"Brand Spaces","link":"https:\/\/www.dfrost.com\/de\/categories\/brand-spaces-de\/"},{"label":"BRAND 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