PUMA x PAMELA REIF NEW COLLECTION

Powered by feeling beautiful. The latest PUMA x PAMELA REIF collection: Inspired by Pamela’s love for nature, this collection features timeless designs that will accompany you during and after your workout. It consists of sporty styles with fashionable and feminine designs. DFROST’s retail experts created sleek yet effective retail fixtures and store elements around the popular fitness influencer’s latest collection, expertly showcasing the merchandise in perfectly matching pastel colors. The displays were used on the 7^th of November 2022 for the Pamela Reif event at the Puma Store Munich, where the Puma ambassador personally presented and promoted her collection on site. In addition to modern, bright displays and merchandise exhibitors, DFROST also designed an impressive window campaign that will make the hearts of fans of Pamela Reif and her new Puma collection beat faster.