Hugo Boss

A COSMIC CHRISTMAS

 

Galactic Christmas with Hugo Boss! The international fashion label in cooperation with the New York artist Justin Teodoro created a capsule collection with individual heart and star motifs. These elaborate window installations convey Justin’s cosmic journey as he travels from planet to planet, meeting several characters until he reaches planet »BOSS«. The versatility and liveliness of the windows was ensured by the experts at DFROST.

With countless layers as in light boxes, moving animations, 3D sculptures and various cut-outs of coloured lighting applications, the narrative was brought to life. Especially, the elaborate and delicately shaped 3D sculptures stand out in particular as one of the key highlights due to their numerous surfaces. But, what would Christmas really be without glitter? The backwall and the floor are both decorated with white printed glitter which rounds off the overall look! Justin’s entire holiday story could be discovered in several cities in Germany, such as KaDeWe in Berlin, Oberpollinger in Munich or the Alsterhaus in Hamburg.

 

Liebeskind Berlin
SUMMER CAMPAIGN
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IWC
PILOT
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Essence
MAKER SHOP
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Luminox
POP-UP BASELWORLD
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Tommy Hilfiger
KADEWE
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KJUS
7 SPHERE
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Dr. Martens
DR. MARTENS x RAF SIMONS
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ADAC
NEW RETAIL SYSTEM
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Contact

Let’s make it happen.

André von Bargen

Business Relations
T +49 711 664817-119
[email protected]