Our latest stories from the blog.

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Clipping
Expert Talk
Inspiration Review
Job Talk
Team Event
Kim
Job Talk
Kim is an art director at DFROST. She tells about her creative inspirations, her day-to-day work and her future as an art director at the agency.
Stores+Shops
Clipping
Our Managing Director and Founder Christoph Stelzer gave an interview on external impact on stores. Windows are a relevant part of a citys structure. Read the whole article here.
ICONIC AWARDS 2022 – INNOVATIVE ARCHITECTURE
Clipping
We happily announce that our modern store concept for Glambou received the Iconic Award 2022, Innovative Architecture. The Award honours visionary architecture, innovative products and sustainable communications from all branches of architecture, the building and property industry and the production industry.
Simon
Job Talk
Project Manager Retail Marketing at DFROST. He gives an insight into his daily work, what he finds so special about DFROST and what the biggest challenges are in his job.
DFROST goes St. Anton am Arlberg
Team Event
The Brand Companions from DFROST were finally on the road again! Discover our impressions from St. Anton am Arlberg.
Value Driven Retail
Expert Talk
Circular Retail as an approach and answer to the change towards conscious consumption. The retail experts at DFROST have therefore looked into the opportunities and solutions that a more sustainable retail orientation brings with it.
Geheimtipp Stuttgart
Clipping
In the current issue of Geheimtipp Stuttgart, you get to learn some great insights about DFROST, our daily work and what drives us. Take a look!
Johanna
Job Talk
Project Manager Retail Architect at DFROST. She gives an insight into the extent to which architecture and creativity are connected and what she finds so exciting about it, but also about working at DFROST.
Salone del Mobile Milano 2022
Inspiration Review
The DFROST Brand Companions were on site and have collected all highlights in a review – Get inspired!
Marisa
Job Talk
Project Manager Retail Marketing at DFROST. She talks about her daily tasks, the challenges she faces and what she appreciates most about her job.
In Conversation with Schöffel
Expert Talk
Talking to Reiner Gerstner, Senior Vice President Marketing, we asked him what is most important to Schöffel in the area of Retail Marketing.
Retail Design International #7
Clipping
In this year’s edition of the yearbook, DFROST is represented with no less than two iconic set-ups for the POS: A pop-up installation for the luxury watch brand LONGINES and a new shop concept for the young jewellery label GLAMBOU.

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