TOMMY HILFIGER X KEITH HARING

Tommy Hilfiger once again collaborates with one of the most important artists of the 20th century:
Keith Haring. For this occasion, DFROSTS Retail Experts developed in-store pop-ups as well as several window campaigns.

The campaign draws on Keith Haring’s iconic motifs and Tommy Hilfiger’s distinctive aesthetic. The inviting and dynamic atmosphere of the window and pop-up installations captures the viewer’s attention. The use of bold colours and playful elements creates a visual experience that authentically represents the Tommy Hilfiger brand and Keith Haring’s unique style, while reinterpreting his work in the context of Tommy Hilfiger. The combination of Tommy Hilfiger’s brand identity and Keith Haring’s artistic aesthetic creates a unique brand experience.