ALPINE EAGLE COLLECTION WINDOW CAMPAIGN

The luxurious, alpine brand Chopard sets a statement on how to represent a brands values with its new storefront campaign for their newly launched »Alpine Eagle Collection«. Together we created a window that conveys the look and feel and the strong message of the luxurious, alpine brand Chopard to the community. For the window campaign of the newly launched Alpine Eagle Collection of the brand Chopard, the retail experts of DFROST implemented rocks, stones and plants that remind the viewer of the alps. The production of the Visual Merchandise and the whole implementation were fully covered by DFROST. The Alpine Eagle collection is a symphony of exquisite details, each one inspired by the majesty of the Alps and the Eagle. The look and message of the Collection gets reflected by the meaningful video shown in the window and the physical adaption of the stones and plants on the ground. The outside window of the renowned Kaufhaus des Westens »KaDeWe« located in Germanys capitol Berlin displays the mountainous feeling of Chopards new luxurious collection in an outstanding manner.